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Transformation Design

After invaluable input from many of you who read this blog, the final draft of our Transformation Design paper is now finished. Many thanks to all of you who have shared your work, ideas and comments with us. We couldn't have done this without you.

We believe that there is huge potential in this approach. This paper is a call to action to all designers and non-designers wishing to work in this way to join us in developing transformation design as a discipline.

The paper begins to set out the characteristics of the emergent discipline of Transformation Design. It identifies a nascent but growing community of practice. It highlights an under-supply of designers equipped to work in this way. And it explores the market for, and the challenges facing, designers who are starting to work in this new discipline.

This paper forms the basis of ongoing work at RED. We are keen to build a community around the practice of transformation design.

We have highlighted a small number of examples in this text. There must be many more of which we are unaware, and many other groups who are beginning to work in this way. If you are part of this, we would like to hear from you.

Our work is open source, so we are open for you to fervently agree, violently disagree, and above all to share your views with us and to share other examples by commenting below or sending us an email. Click here to read the final draft